Don’t assume that all of your customers see the benefits of your corporate social responsibility initiatives. Unfortunately some think first about the costs and assume that your prices will have been inflated to finance CSR.
There’s a saying that rules make the game. Take one day cricket. We’ve seen the game move from 60 overs to 50 overs, from one set of power play overs to three sets of power play overs. Every change in the rules changes the game. The ICC knows this and probably so does the …
How CSR Can Make a Perceptual Difference to a Brand Read More »
We know that businesses use corporate volunteerism not only as a tool to increase their reputation in the community, but also to recruit and retain employees, give them a sense of satisfaction and purpose in the workplace, and make them feel more connected to and engaged in the company’s overall mission. However, Quantum Workplace’s 2015 …
Shifting your organization’s mindset is not an easy task, but there is one thing going in your favor: you don’t have to change employee behavior, you just have to appeal to them in the right way—remember, the majority are already interested in giving. The biggest challenge is not trying to change hundreds or thousands …
Most Canadian mining, gas and oil companies working abroad are good corporate citizens, says the federal government official tasked with keeping tabs on their actions. But Jeffrey Davidson, speaking in Kingston, says there is always room for improvement.
