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Jul 25 2017July 25, 2017

ONGC LAUNCHES ‘CLEANATHON HIMALAYA’ TO CLEAN THREE TRIBUTARIES OF GANGA

Leave a Comment / Brand, Brand CSR, CSR, CSR Reporting, Information, Social Enterprise, sustainability / By SLSV / July 25, 2017 July 25, 2017

The ONGC signed a Memorandum of Agreement (MoA) with Indian Mountaineering Federation (IMF) for cleaning the Himalayas as part of the Swachchh Bharat fortnight. Titled ‘Cleanathon Himalaya’, this corporate social responsibility (CSR) programme of ONGC aims to clean three source tributaries of river Ganga — the Bhagirathi, Alaknanda and Pindari. The campaign was flagged off …

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Jul 24 2017July 24, 2017

EMPOWER GIRLS, EMPOWER INDIA

Leave a Comment / Brand, Brand CSR, CSR, Innovation, NGO, Social Enterprise, sustainability / By SLSV / July 24, 2017 July 24, 2017

Education is the key to success. An old phrase but a weapon to eradicate poverty and issues like child marriage, sexual harassment and many more in country like India. From history to today education is the only technique to suppress many social evil issues which have deep rooted in our society. One is Child Marriage …

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Jul 21 2017

HOW HOBBIES CAN BECOME A CATALYST FOR SOCIAL CHANGE

Leave a Comment / Brand, Brand CSR, CSR, Information, Social Enterprise, sustainability / By SLSV / July 21, 2017 July 21, 2017

It was in March 2015 that two young girls, twins rather(who look nothing alike!), barely even teenagers, transformed their nag for baking into an idea for social change. Ex-students of Step by Step World School, Noida, Mahek and Muskaan have always had an innate love for baking. This was encouraged by their mother, Sonia Arora …

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Jul 20 2017

Marketing 3.0: The Rise of Purpose-Driven Social Brands [Infographic]

Leave a Comment / Brand, Brand CSR, CSR, CSR Reporting, Information, Social Enterprise, sustainability / By SLSV / July 20, 2017 July 20, 2017

Welcome to the customer-driven economy, where the good a company does is increasingly becoming its defining competitive advantage. While CSR, cause-marketing, and sustainability might have seemed like nice-to-dos just a few years ago, articulating how your brand brings its core values to life is now critical in terms of the reputational, employee productivity and bottom …

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Jul 19 2017July 19, 2017

How the Power of Employee Engagement Will Boost Your Business

Leave a Comment / Brand, Brand CSR, CSR, Social Enterprise, sustainability / By SLSV / July 19, 2017 July 19, 2017

A meaningful workplace translates to better performance What if you could attract, retain and engage the world’s best talent with purpose-driven employee engagement? And what if you could increase employee productivity while inspiring your workforce to become brand evangelists reaching millions of people with just one click?