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A large, cross-generational majority of consumers expect companies to display a level of corporate social responsibility.   Last year, Havas Worldwide’s Project: Superbrand report, which surveyed 10,131 people ages 18 and over in 28 markets around the world, revealed that 73 percent said companies have a responsibility to do more than just generate profit, while …

WorldView – 4 Ways Agencies Can Add Meaning to Corporate Social Responsibility Programs Read More »

Blue Rock Village, soon to be Africa’s first green village, has announced its support for STBB 2Keep-a-Breast MTB Challenge.   The mountain-biking event is hosted by South Africa’s leading law firm, Smith Tabata Buchanan Boyesin, in support of CANSA. CANSA is a non-profit organisation that funds cancer research, educates the public and provides support to …

WorldView – Noteworthy African corporate social responsibility schemes Read More »