CSR

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IICA, NSDC To Forge Collaboration On Skills And CSR

Indian Institute of Corporate Affairs (IICA) and National Skill Development Corporation (NSDC) will join hands to set up collaboration on skills and in areas of Corporate Social Responsibility (CSR). Manish Kumar, Managing Director and CEO, NSDC, while on an invited visited to the IICA yesterday, mentioned the “areas of synergy” and “common grounds” that both …

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How To Use Social Responsibility To Appeal To Generation Z

There has never before been a group of people as unique as Gen Z. Known for their fervent social media usage, Gen Z views companies and businesses in a drastically different way than any consumer before.   To them, companies are made up of authentic people and therefore need to act as such. Part of …

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The 2017 Rice Business Plan Competition and New Ways to Recognize Social Enterprises

By 2030, 500 billion devices and objects will be connected to the Internet. At the same time, as part of our work to positively impact 1 billion people by 2025, Cisco seeks to inspire and empower a generation of global problem solvers.   People who will not only thrive but also drive an inclusive digital …

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To Improve Social Media Sentiment, Talk about CSR

A company’s social media campaigns focusing on its CSR initiatives can move social media users from a neutral view into positive territory, according to a new report from IBM and the US Chamber Foundation’s Corporate Citizenship Center.   Over time, companies that increased online promotion of their CSR efforts experienced improvements in how they are …

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The Role of CSR in Marketing and Branding

What do you think about when you hear the term corporate social responsibility (CSR)?   There’s a lot of noise around this business opportunity, but a lot of business owners either view it as a passing fad or an unnecessary external pressure. However, the truth is that it’s very important to the overall health of …

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