CSR

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Leverage CSR to address developmental challenges: President

President Pranab Mukherjee has urged India Inc to leverage corporate social responsibility to address higher developmental challenges in India. He said that the country needs visionary business leaders to catalyse the growth process. “I would like to remind industry that just as much as the funds, the country also needs your ideas, energy and drive. I urge …

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Interview: CSR in China – What Brands for Good has in Store for ISPO SHANGHAI

Made in China – a label that tends to provoke more negative than positive reactions in many European consumers. And yet there are countless sportswear manufacturers in China that attach great importance to sustainability in their production chains and pursue a Corporate Social Responsibility (CSR) strategy.   The Munich-based initiative Brands for Good wants to …

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CSR communication in the digital era

Corporate communication is dynamic on digital media as the global diffusion of social software like blogs, RSS feeds, wikis, electronic fora, webinars and social media networks have facilitated the organisations’ content marketing and engagement with stakeholders. The digital media has increased direct interactions, dialogues and engagements with various audiences. Such interactive communications are often called …

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How To Harness Social Responsibility To Reduce Employee Turnover

Turning life experience into a business is what entrepreneurship is all about.   Saumya Bhatnagar and her long-time friend, Gaurav Bhattacharya turned their experiences with gender bias and the need for a helping hand into an app that has garnered investment from Mucker Capital for their company, Involve. Mucker invests in seed and “pre-seed” stage …

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