Brand CSR

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Three years of CSR: Spending on the rise, yet hurdles remain

It is true that CSR rules enacted in April 2014 have created a buzz and that CSR spending is on the rise, but deployment of funds remains a matter of debate. Corporate social responsibility (CSR) rules, implemented in April 2014 under section 135 of the Companies Act, have generated a buzz for their innovative approach …

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Interview – SumoSalad CEO: Don’t let CSR be “lip service”

Business owners like to think they make a difference through corporate social responsibility (CSR), but according to Luke Baylis, SumoSalad’s CEO, it means nothing if you don’t actually believe in that responsibility. Trying to find a social stance to get behind can be difficult for a business, but doing so can do wonders for marketing, …

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Rethinking Corporate Social Responsibility

Companies need to reconsider their current approach to Corporate Social Responsibility and move from a company-centric CSR to true employee engagement, writes FrontStream president and CEO Bill Wood. Corporate Social Responsibility (CSR) has slowly been gaining traction in the US and Australia for the past five to 10 years.

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Chanda Kochhar first Indian woman to receive top US award for global corporate citizenship

The MD & CEO of ICICI Bank, Chanda Kochhar, was awarded the Woodrow Wilson Award for Global Corporate Citizenship from the Woodrow Wilson Centre in Washington DC last week. According to a media release by ICICI, the award was conferred on Kochhar for demonstrating a commitment to the common good – beyond the bottom line. …

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