Ever since the Companies Act came into effect in 2013, two-thirds of Indian companies have failed to comply with the mandatory 2% expenditure on Corporate Social Responsibility (CSR). This includes 32 of 50 NIFTY companies.
In Year One, Pitney Bowes India CSR Programs Reached 20,000 Lives Pitney Bowes Inc., a global technology company providing products and solutions to power commerce, continues its longstanding tradition of corporate social responsibility (CSR) with programs that highlight diversity and innovation in India.
At a time when corporations around the world are striving hard to engage their employees, Canon India has definitely found a way to nurture talent among children by leading the way to their holistic development. Commenced in 2012, the company’s flagship corporate social responsibility programme, “Adopt a Village” today includes four villages across India.
It seems the grand vision of the Railways to bring in financial contribution from corporates, towards development of amenities at stations, is not going as per the plan. Although a year has passed since an expression of interest (EOI) was floated by Southern Railways (Chennai division) towards developing stations under its limits through Corporate …
Railways pitch to generate CSR funds from corporates, derails? Read More »
Gap’s ‘Red’ campaign is 10 years old. However, it’s unclear who buys heavily-branded products to support the retailer’s work fighting AIDS. The initiative has raised around $10 million for a noble cause, but with the latest set of products just launched I began to question whether corporate social responsibility activity such as Gap’s still hits …
Opinion: Corporate social responsibility as a marketing tool is outdated Read More »
