CSR

This isn’t the first time Nestle’s ducked corporate responsibility

A day after Nestle withdrew Maggi noodles from sale in India due to “an environment of confusion for consumers”, following a food scare sparked by reports of excess lead in some packets of the popular instant snack, the FMGC major has rushed into a series of knee jerk responses that hardly amount to damage control. …

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Companies need to get better at talking about CSR

  A latest study found that nearly two thirds of consumers will ignore brands’ CSR messages if they’re confusing. More than half of consumers believe a company is guilty until proven innocent, giving brands another reason why they should proactively communicate their CSR initiatives, according to a study released on Wednesday by Cone Communications. Fifty-two …

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Video – The social responsibility of business

Over the last many years, organizations have adopted Corporate Social Responsibility (CSR) initiatives aimed at allocating some corporate profits and resources to address social, environmental, or other issues important to the community. In this recent TEDx talk entitled “The Social Responsibility of Business,” Alex Edmans, Professor of Finance at Oxford University in Great Britain, presents his …

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Brands need strong CSR values

The great majority of consumers around the world believe their purchase decisions can have some effect on social and environmental issues and expect brands and businesses to behave in a similar manner a new report has found. Cone Communications and Ebiquity undertook a global study of consumer attitudes, perceptions and behaviours around corporate social responsibility …

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Companies’ P&L accounts to have separate CSR Expenditure head

Companies will have to disclose their CSR Expenditure as a separate head in their profit and loss statements, accounting regulator ICAI has said. Besides, if a company spends more than the mandatory two per cent of profit for Corporate Social Responsibility (CSR), the excess amount can not be carried forward for any set off against …

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