President Pranab Mukherjee has urged India Inc to leverage corporate social responsibility to address higher developmental challenges in India. He said that the country needs visionary business leaders to catalyse the growth process. “I would like to remind industry that just as much as the funds, the country also needs your ideas, energy and drive. I urge …
Leverage CSR to address developmental challenges: President Read More »
Corporate communication is dynamic on digital media as the global diffusion of social software like blogs, RSS feeds, wikis, electronic fora, webinars and social media networks have facilitated the organisations’ content marketing and engagement with stakeholders. The digital media has increased direct interactions, dialogues and engagements with various audiences. Such interactive communications are often called …
There has never before been a group of people as unique as Gen Z. Known for their fervent social media usage, Gen Z views companies and businesses in a drastically different way than any consumer before. To them, companies are made up of authentic people and therefore need to act as such. Part of …
How To Use Social Responsibility To Appeal To Generation Z Read More »
By 2030, 500 billion devices and objects will be connected to the Internet. At the same time, as part of our work to positively impact 1 billion people by 2025, Cisco seeks to inspire and empower a generation of global problem solvers. People who will not only thrive but also drive an inclusive digital …
The 2017 Rice Business Plan Competition and New Ways to Recognize Social Enterprises Read More »
A company’s social media campaigns focusing on its CSR initiatives can move social media users from a neutral view into positive territory, according to a new report from IBM and the US Chamber Foundation’s Corporate Citizenship Center. Over time, companies that increased online promotion of their CSR efforts experienced improvements in how they are …
To Improve Social Media Sentiment, Talk about CSR Read More »
